Now let”s move on to the most interesting, namely, to the advantages of this direction and their use in real projects.
1. Lack of mishura and disorder
What is excessive is not healthy. When creating a layout, it”s very easy to get carried away, include everything that is possible, and as a result, you will get a “bad dish with good ingredients.” As we said above, one of the most important principles of minimalism is not to clutter up the site with unnecessary objects, without which the user can well do. Each of the elements can be beautiful and functional on their own, but when they are put together, they start to distract and spoil the overall picture.
The first thing we pay attention to is a contrasting center block and a text heading. Next, the look falls on the categories / services of the company, where the visitor can immediately find what he needs. Nothing extra. Thanks to this, the layout is very popular.
2. Focus on the important
Along with reducing clutter, a minimal design helps you focus on the most meaningful elements of a web page. By making them more visible, you will show site visitors what to pay special attention to, and you can significantly increase the conversion of the project.
Focus on what”s important
3. Increasing creative capacity
The limitations of the minimalist style actually force the designer to be more creative. Most often, it is much more difficult to remove and discard any details so that only the main thing remains in the template. Therefore, the search for simple solutions for the most effective implementation is a rather useful aspect of creativity, which contributes to the development of non-standard thinking of the performer.
Obviously, a layout with fewer elements is much easier to work with. Take Facebook, for example – it has a million features, thousands of different items, and quite a few distractions. The average user needs to spend quite a long time to learn how to use the platform and how to behave on it. For many, this is really difficult.
Alternatively, consider something like Tumblr or Instagram. Services also have quite a few features, like any social network, but the functionality becomes clear after a few minutes spent on the site.
The point of this fable is that minimalistic design (and simple usability) is guaranteed to make your visitors feel at home and will allow them to adapt much faster to the peculiarities of a web project.
5. Less coding /Development
When creating any template, it is advisable to think over how it will subsequently “work” on a real site. If a web designer forgets about the peculiarities of the code, and gives himself up to a flight of imagination, which will become a nightmare for a layout designer, then this does not end well.
On the other hand, making a layout that would avoid unnecessary suffering during its further integration is an excellent opportunity for a performer to demonstrate his professional skills.
In general, a minimalistic design style is much easier to implement due to its simplicity and structure.
6. BEST LOADING SPEED AND CROSSBROWS
When a visitor goes to a minimalistic site, often, he can count on excellent performance in any browser. In addition, due to the lack of many images and details, your site will load much faster and your content will be easier to read. This point is very important both for the overall impression of a web project and for SEO.
7. Helps to focus on the content
Despite the active development of the media format, text content is still out of competition. The minimalistic design serves it up perfectly and allows the visitor to focus solely on the content. However, we must not forget that the content of the site must be clear and concise.